Necessity of Protein

The biochemistry of nutrition is complex. Let’s simplify things. Here’s what it takes to keep your body healthy.


Proteins are fundamental. They make up the majority of the human body. Almost every cell is kept alive by proteins on top of other macro and micronutrients. Through a process of creating uniquely functioning proteins, our bodies attain the balance needed to support each cell and achieve optimal performance. 

The purer the proteins, the easier it is for our cells to absorb them and whey protein is one of the best ways to obtain this nutrient. But with so many options, which is the best whey for you?

What Proteins Do

Proteins are the body’s building blocks and are found in every cell in the body. We can’t form blood cells without them—so no protein, no body tissue. Proteins improve overall body functions at the cellular level, and are critical to cellular reconstruction and regeneration. They help reduce sarcopenia (muscle loss) as we age, boost metabolism, and control appetite by helping you feel fuller longer. The innovative  formulation of Pur Nutrition™ Whey Isolate Protein supports polyunsaturated fatty acids and other essential nutrients as well, including Conjugated Linoleic Acid (CLA) — known to help build and store muscle, fight cancer, regulate blood sugar, and prevent weight-gain. These benefits are scientifically proven, and are achievable by adding pure 100% USDA Certified Organic protein to your daily routine.

Whey vs Whey: Concentrate or Isolate?

The two basic whey protein ingredients on the market are whey concentrate and whey isolate. Both come from the same source (whey), but whey isolate has the purest protein content. Whey concentrate isn’t filtered, it’s just separated. So on top of less protein, whey concentrate contains excessive fat and sugar that work against your body. The calorie content is higher, there are more microbes, and more toxins. The good news? Our whey isolate contains no  unnecessary fats and sugars, just clean, high-quality, pure protein with no excuses, no compromises. Here’s how that works —our whey isolate protein uses cold-micron filtered, 100% USDA Certified Organic, grass-fed milk. Why is that important? Because standard filtering for whey isolate strips out the amino acids your body needs to optimize cellular regeneration to help you recover from the stress of working out, and to shore up the protein levels you need to avoid falling into the nutrition gap. With cold-micron filtering, the essential amino acids stay intact.

Take the Next Step

Ready to set a new foundation for your health? Order our Whey Isolate Protein today and take the first step toward a healthier you.

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